The designer shoe fits in the digital space, according to this article on Times Online.
Yes, we already know about fashion blogs like Glam.com that then direct us to buy our favorite top at online shopping havens like ShopBop.com. However, fashion is going more main street in a digital way.
Sites like Threadless.com allow consumers to vote for their favorite t-shirt designs to get made and become available for purchase. Additionally, virtual worlds like Second Life let you stylize your virtual self, provoking a higher level shopping addiction.
Not so surprisingly, women play these shopping games more than men….I’ll just blame that one on the way we were wired.


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August 1, 2008 at 5:49 pm
PR COUTURE » Blog Archive » Top Fashion PR Links
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